Millions of Californians Still Struggling with Hunger

The state’s economy may be doing well, but the prosperity hasn’t touched everyone. According to the California Association of Food Banks, an average of one in eight residents still doesn’t know where his or her next meal will come from. Out of those 5.4 million experiencing food insecurity in our state, nearly half of those are children.

To help boost donations to local food banks during the holiday season, Lucky Supermarkets will once again hold the annual Holiday Give. Share. CARE! Drive, making it easier for shoppers to donate. At check-out, customers can tear off a coupon and hand it to the cashier.

• $2 feeds one person breakfast
• $3 feeds one person lunch
• $5 feeds one person dinner

The coupon shoppers choose will be added to their grocery bill, and the tax deductible contribution will be noted on their receipt. 100% of all donations go to the local food bank assigned to each store.

Last year, the Holiday Giving campaign brought in more than $240,000 collectively from our 200+ stores for about 30 food banks throughout California and Northern Nevada.  Donations at checkout begin today, November 14 and will end December 27.

We’re encouraging donors to talk about the help they’re providing on social media by using the hashtag: #LuckyGiving.